4 AYGOs. 4 Drag Queens.

Go Your Own Way​

The Toyota AYGO maybe small but it comes with a range of customisation ​options fit for every personality and character - the perfect way to personalise your car and really express yourself. Four of Britain's finest masters of self-expresssion hit the town with a Toyota AYGO: Stella Meltdown, Liquorice Black, Alfie Ordinary and Le Fil.

The ​Go Your Own Way​ is a campaign by Toyota for the AYGO. It is all about bringing fun and freedom to the everyday and letting people express their personality by choosing one of the most colourful and characterful models on the market. The drag queens worked with an award-winning fashion photographer, Kristian Schuller, for their photoshoots on the campaign. #GoYourOwnWay​

Stella's AYGO x-clusive

Available from £13,155.

Bookworm by day, celebrity bad girl by night, Stella Meltdown demands to be famous - for being infamous.

With her bright ‘Red Pop’ AYGO x-clusiv she creates a sizzling starburst of media mayhem designed to put her face on every magazine and TV screen. #GoYourOwnWay​

• Stand out from the crowd with Red Pop paint
• Keyless entry, no drama
• Stunning 7" Multimedia screen with reversing camera
• Luminate the night away with LED lights

Explore the AYGO

Liquorice's AYGO x-style

Available from £12,055.

She’s the 1920s wannabe movie star with dreams of Hollywood, but who only made it as far as glorious Wigan.

In her Bold Black Toyota AYGO x-style, Liquorice Black directs a sultry, film noir masterpiece, proving you don’t need to be brightly coloured to create some drama - you just need to write your own script. #GoYourOwnWay

• Break your mold with with sultry Bold Black metallic paint
• Stunning 7" Multimedia screen with reversing camera
• Luminate the night away with LED lights

Explore the AYGO

Alfie's AYGO x-style

Available from £12,055.

Ordinary by name, fabulous by nature, Alfie is on a mission to spread sunshine and happiness across the land. How? By firing a magical stream of glitter through the Fun Roof of his White Flash AYGO x-style, of course.

When you sparkle, the whole world sparkles with you. #GoYourOwnWay

• Strike a pose with White Flash paint
• Reveal all with collapsing Fun Roof
• Stunning 7" Multimedia screen with reversing camera
• Sparkle the night away with LED lights

Explore the AYGO

Le Fil's AYGO x-press

Available from £12,055.

Performance artist Le Fil is creating Britain’s first live, 3D, interactive car poster. With this pop sculpture, you can create your very own AYGO poster and share it with the world.

Photo coming very soon - watch this space! #GoYourOwnWay

• Sophisticated Electro Grey with Red Trim
• Keyless entry, no dramas
• Stunning 7" Multimedia screen with reversing camera
• Sparkle the night away with LED lights

Explore the AYGO

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To book your test drive or for more information about the Toyota AYGO pop into your local Burrows Toyota dealership or call one of the numbers below:

Burrows Toyota Barnsley: 01226 308472

Burrows Toyota Doncaster: 01302 791961

Burrows Toyota Rotherham: 01709 263431

Burrows Toyota Sheffield: 0114 208 6855